EWG Verified

EWG VERIFIED® acknowledges products that adhere to EWG's strict standards for health. This means the absence of chemicals of concern identified by EWG, ensuring complete transparency and providing a trustworthy seal of approval.

Disclaimer: We include the nuances!
It was a deliberate choice to filter in the nuances. This means we don’t just include certified accreditation , but also unregulated terms and commonly used jargon.We chose to do this in order to gain a more rounded picture of each brand, aiming to enhance the validity and reliability of our understanding of their ethical stance.

Reference: ewg.org

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Individual ethics programmes, e.g. ALAFFIA

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Naturally Pigmented